I created content for Youngevity’s Be The Change 5K, which included a responsive website and an email campaign to encourage registration and fundraising. Youngevity’s Be The Change Foundation is a 501(c)3 nonprofit and donates proceeds to its family of local and international charities, include Make-A-Wish San Diego, Catarina’s Club, the Gary Sinise Foundation, and the American Red Cross, among others.
This 5K was the foundation’s largest fundraising event, as of 2018.
- Youngevity Announces Be The Change 5K Run/Walk (PR Newswire)
- Youngevity Be The Change 5K (KPBS)
5K Website Overview
5K Race Information
“Reasons to Run” Email